At OUI, we define “Impact” as a change in an outcome caused by an organisation. There can be economic, financial, social and environmental impact.

This report includes a section on OUI’s impact on the University of Oxford’s entrepreneurial ecosystem, which we call our “internal impact”. The rest of the report focuses on the impact from new companies that we’ve helped to form and our consulting services, alongside some case study examples. This is the “external impact” which is delivered by companies that we have supported.

We have chosen to focus on companies primarily for this first report, alongside Consulting Services, and intend to expand our data capture to licensing activities in the coming years.

Measuring External Impact

We asked our companies to complete a questionnaire about the:

  • Number of users,
  • United Nations Sustainable Development Goals (UN SDGs) addressed,
  • Impact metrics (up to three) that the company chooses to measure the outcomes of their products or services, and
  • Any data relating to realised impact.

“We define ‘Impact’ as a change in an outcome caused by an organisation.”

This report is a summary of the results of that survey plus analysis of themes and countries where consulting services create impact.

OUI has a large portfolio with very early-stage companies, so it is no surprise that not all companies are measuring their impact or that some with defined metrics don’t yet have data to report. The types of impact are also diverse. We intend to support our companies over the coming years to better understand how they can effectively measure their outcomes and track their impact.

External impact data

58 Oxford companies reported to OUI on number of users, UN SDGs and impact metrics

Across those 58 companies
44
companies define impact metrics for their products / services
21
companies currently capture impact data from current sales / activities
52
companies address UN SDGs

66,451,696

users

No Poverty

5
companies

Zero Hunger

5
companies

Good Health and Well-being

32
companies

Quality Education

11
companies

Gender Equality

13
companies

Clean Water and Sanitation

4
companies

Affordable and Clean Energy

7
companies

Decent Work and Economic Growth

18
companies

Industry, Innovation and Infrastructure

17
companies

Reduced Inequalities

13
companies

Sustainable Cities and Communities

6
companies

Responsible Consumption and Production

8
companies

Climate Action

11
companies

Life Below Water

3
companies

Life On Land

8
companies

Peace, Justice and Strong Institutions

1
company

Partnerships for Goals

7
companies

The Global Goals Sustainable Development
Companies can address more than one UN SDG. View UN SDG website to see the 17 goals in detail.
Companies and consultancies are predominantly engaged in four primary themes:

Health and wellbeing

Health and Wellbeing Icon

27
companies

425
consultancies

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Social equity & education

Social equity & education

13
companies

48
consultancies

Read More

Environment

Environment icon

12
companies

28
consultancies

Read More

and other sectors' *

5
companies

73
consultancies

Read More
*Other includes materials, engineering, internet and AI not relating to the other categories.
Voice icon

7.5m patients given a voice through our Clinical Outcome Assessments.

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Clinical icon

More than 3 billion COVID-19 vaccine doses delivered to 180 countries by end of 2022.

Up to an estimated 122.4 million hospitalisations prevented.

6.3 million lives saved in first year of global vaccine rollout.

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In 2022/23, 383 individual companies used academic consultants or university facilities and equipment to drive the impact of their business (652 contracts) Read more

383 Companies were supported across 29 Countries and 5 continents.

Map showing 29 countries where consultancies occur.